£32.99 £46.52
Protein is the fundamental building block to good nutrition as it not only contributes to a growth in and maintenance of muscle mass but also to the maintenance of normal bones. Protein also contains Amino Acids which are essential to nearly every bodily function and every chemical reaction that takes place in the body depends on them. When combined with exercise regimes, may contribute to muscle growth and strength as well as improve muscle power output.
Direct Nutrition works very closely with the UK’s leading Sports Nutrition manufacturer to bring you a range of innovative, high quality, exceptional tasting and value for money products.
Protein is the fundamental building block to good nutrition as it not only contributes to a growth in and maintenance of muscle mass but also to the maintenance of normal bones.
Protein also contains Amino Acids which are essential to nearly every bodily function and every chemical reaction that takes place in the body depends on them.
When combined with exercise regimes, may contribute to muscle growth and strength as well as the maintenance of normal bones
Direct Nutrition’s Elite Protein also includes;
PROTEIN SYNTHESIS BLEND. PEPTIDE BONDED GLUTAMINE BLEND
DIGESTIVE BLEND. IMMUNE SYSTEM & ENERGY BLEND
VITAMINS & MINERALS;
Phosphorus, Calcium, Vitamins C, B6 & B12; All contribute to normal energy-yielding metabolism.
Vitamin C, B6 & B12; All contribute to the reduction of tiredness and fatigue.
Zinc, Vitamin C & D, Vitamins B6 & B12; All contribute to the normal function of the immune system.
Magnesium, Phosphorus, Calcium & Vitamin D; all contribute to the maintenance of normal bones.
Potassium, Calcium & Vitamin D; all contribute to the maintenance of normal muscle function.
Direct Nutrition’s Elite Protein tastes great and mixes well with water or milk
Nutritional Breakdown |
Per 100g |
Per 30g Serving |
Energy kcal |
381 |
114 |
Energy kJ |
1594 |
478 |
Fat |
4.6g |
1.4g |
Of which Saturates |
3.1g |
0.9g |
Monounsaturates |
0.0g |
0.0g |
Polyunsaturates |
0.0g |
0.0g |
Cholesterol (mg) |
21.3mg |
6.4mg |
Carbohydrate |
13.2g |
4.0g |
of which sugars |
7.2g |
2.2g |
Fibre |
3.3g |
1.0g |
Protein |
70.0g |
20g |
Salt |
0.748g |
0.224g |
Amino Acids |
Per 100g |
Per 30g Serving |
Alanine |
2.8g |
0.9g |
Arginine |
1.8g |
0.5g |
Aspartic Acid |
6.1g |
1.8g |
Cystine |
1.2g |
0.3g |
Glutamic Acid |
16.8g |
5.0g |
Glycine |
1.5g |
0.4g |
Histidine |
1.3g |
0.4g |
Isoleucine |
4.1g |
1.2g |
Leucine |
6.6g |
2.0g |
Lysine |
4.7g |
1.4g |
Methionine |
1.1g |
0.3g |
Phenylalanine |
2.5g |
0.8g |
Proline |
5.2g |
1.6g |
Serine |
3.3g |
1.0g |
Threonine |
4.0g |
1.2g |
Tryptophan |
1.4g |
0.4g |
Tyrosine |
2.1g |
0.6g |
Valine |
3.7g |
1.1g |
Vitamin & Minerals |
Per 100g |
Per 30g Serving |
%NRV per 30g serving |
Vitamin D (µg) |
5.6 |
1.7 |
33% |
Vitamin C (mg) |
90.0 |
27.0 |
34% |
Vitamin B6 (mg) |
1.6 |
0.5 |
34% |
Vitamin B12 (µg) |
2.8 |
0.8 |
34% |
Potassium (mg) |
861.2 |
258.4 |
13% |
Chloride (mg) |
570.7 |
171.2 |
21% |
Calcium (mg) |
1368.0 |
410.4 |
51% |
Phosphorus (mg) |
887.6 |
266.3 |
38% |
Magnesium (mg) |
638.9 |
191.7 |
51% |
Zinc (mg) |
12.4 |
3.7 |
37% |
Sodium (mg) |
299.0 |
89.7 |
|
Whey Protein Concentrate (Milk, Soy), Peptide Bonded Glutamine Blend (Glutamine Peptides (Gluten), L-Glutamine), Cocoa Powder (in Chocolate and Chocolate Cookies), Oat Fibre, Imune System and Energy Blend (Potassium Chloride, Zinc Citrate, Vitamin C, Vitamin D, Vitamin B6), Maltodextrin, Flavouring, Digestive Blend (Bromelain (Ananas Comosus), Papain (Carica Papaya), Lactase, Calcium Citrate), Natural Colour (Beetroot Red in Strawberry, Beta Carotene in Banana), Antifoaming agent (Antifoam), Stabiliser (Xanthan Gum), Protein Synthesis Blend (Vitamin B12, Magnesium Phosphate), Sweetener (Sucralose).
For allergens see ingredients in bold.
Mix one scoop (30g) in 200ml of water or milk. Maximum three times daily.
£11.99 £16.91 Save 71.0%
Elite Series Protein Coffee is not a coffee flavoured protein, it contains instant agglomerated coffee. Elite Series Protein Coffee gives you 21g of protein and 150mg of caffeine per 35g serving.
Elite Series Protein Coffee Kick! is not a coffee flavoured protein, it is protein powder that contains instant agglomerated coffee.
If you are a fan of iced coffee, you can add ice, milk or water and blend in a mixer to give you a delicious iced coffee protein!
If you are more of a latte lover, simply mix your Elite Series Protein Coffee Kick! With milk or water and heat in the microwave for 1 minute to enjoy a hot, creamy, coffee protein!
Not only does this amazing Protein Coffee Kick! give you 21g of protein and 150mg of caffeine per 35g serving, it is also;
Not forgetting of course that as well as having a luxurious tasting coffee, by taking the Protein Coffee Kick! You are also getting the full benefits of the protein;
What better way than to wake yourself up with a Protein Coffee Kick!
Nutritional Breakdown |
Per 100g |
Per 35g Serving |
Energy kcal |
354 |
124 |
Energy kJ |
1484 |
519 |
Fat |
4.4g |
1.5g |
Of which Saturates |
1.4g |
0.5g |
Monounsaturates |
0.4g |
0.2g |
Polyunsaturates |
2.3g |
0.8g |
of which LA |
2.250g |
0.788g |
Carbohydrate |
18.8g |
6.6g |
of which sugars |
18.3g |
6.4g |
Fibre |
0.0g |
0.0g |
Protein |
59.9g |
21.0g |
Salt |
0.170g |
0.060g |
Amino Acids |
Per 100g |
Per 30g Serving |
Alanine |
2.8g |
1.0g |
Arginine |
1.4g |
0.5g |
Aspartic Acid |
5.7g |
2.0g |
Cystine |
1.5g |
0.5g |
Glutamic Acid |
10.3g |
3.6g |
Glycine |
1.0g |
0.3g |
Histidine |
1.1g |
0.4g |
Isoleucine |
2.9g |
1.0g |
Leucine |
6.9g |
2.4g |
Lysine |
5.5g |
1.9g |
Methionine |
1.1g |
0.4g |
Phenylalanine |
2.1g |
0.7g |
Proline |
3.5g |
1.2g |
Serine |
2.3g |
0.8g |
Threonine |
2.7g |
0.9g |
Tryptophan |
1.6g |
0.6g |
Tyrosine |
1.7g |
0.6g |
Valine |
3.0g |
1.0g |
Vitamin & Minerals |
Per 100g |
Per 35g Serving |
%NRV per 30g serving |
Calcium (mg) |
1067.4 |
373.6 |
47% |
Phosphorus (mg) |
669.2 |
234.2 |
33% |
Magnesium (mg) |
126.4 |
44.3 |
12% |
Sodium (mg) |
64.2 |
22.5 |
|
Protein Blend (Whey Protein Isolate (Milk, Soy), Whey Protein Concentrate (Milk, Soy), Micellar Casein (Milk), Hydrolysed Whey Protein (Milk)), Instant Agglomerated Coffee, Safflower Oil, Sweetener (Sucralose), Flavouring
For allergens see ingredients in bold.
Mix 35g (two rounded scoops) in 200ml of cold water or Milk. For a cold drink ad ice in a mixer. Can be warmed up in microwave for 1 minute.
Maximum of 3 servings per day.
£24.99 £35.24 Save 29.0%
Elite series Impact Workout is a Pre-workout formula that incorporates L-Arginine, L-Citruline, Beta Alanine and Taurine. Impact Workout also contains Creatine which increases physical performance in successive bursts of short-term, high intensity exercise.
Getting your pre-workout nutrition correct is essential because you need to prepare your body for the intense workout or physical challenge you are about to embark upon and help you make the most of your exercise or training regime.
Our Pre-workout formula incorporates L-Arginine, L-Citrulline, Beta Alanine and Taurine.
The Elite series Pre-workout also contains Creatine which increases physical performance in successive bursts of short-term, high intensity exercise.
Each 22g serving of Elite series Pre-workout provides you with 55% of the daily recommended NRV (Nutrient Value Reference) amounts of Vitamins C, B12, Niacin, Biotin and Magnesium that your body needs. Collectively these vitamins and minerals all contribute to the reduction of tiredness and fatigue, normal energy-yielding metabolism and normal functioning of the immune system during and after intense physical exercise.
Nutritional Breakdown |
Per 100g |
Per 22g Serving |
Per 5.5g serving |
Energy kcal |
104 |
23 |
6 |
Energy kJ |
434 |
95 |
24 |
Fat |
0.0g |
0.0g |
0.0g |
Polyunsaturates |
0.0g |
0.0g |
0.0g |
Carbohydrate |
25.9g |
5.7g |
1.4g |
of which sugars |
10.4g |
2.3g |
0.6g |
Fibre |
0.0g |
0.0g |
0.0g |
Protein |
0.0g |
0.0g |
0.0g |
Salt |
0.967g |
0.213g |
0.053g |
Vitamin & Minerals |
Per 100g |
Per 22g Serving |
%NRV per 22g |
Per 5.5g Serving |
%NRV per 22g serving |
Vitamin E (mg) |
30.0 |
6.6 |
55% |
1.7 |
14% |
Vitamin C (mg) |
200.0 |
44.0 |
55% |
11.0 |
14% |
Niacin (mg) |
39.9 |
8.8 |
55% |
2.2 |
14% |
Vitamin B12 (µg) |
6.3 |
1.4 |
55% |
0.35 |
14% |
Biotin (µg) |
125.0 |
27.5 |
55% |
6.9 |
14% |
Phosphorus (mg) |
613.8 |
135.0 |
19% |
33.8 |
5% |
Magnesium (mg) |
381.5 |
83.9 |
22% |
21.0 |
6% |
Sodium (mg) |
386.7 |
85.1 |
|
21.3 |
|
Ingredients added: | g/22g (4 scoops) | g/5.5g (one scoop) 750mg |
L-Arginine Aspartate | 3000mg | 750mg |
L-Citruline Malate | 3000mg | 750mg |
L-Taurine | 2400mg | 600mg |
Beetroot Nitrate Extract 0.8% | 2000mg | 500mg |
Creatine Monohydrate and Hydrochloride | 2000mg | 500mg |
Beta Alanine | 1600mg | 400mg |
L-Tyrosine | 252mg | 63mg |
Alpha Lipoic Acid | 160mg | 40mg |
Caffeine Anhydrous | 160mg | 40mg |
(Based on Strawberry flavour)
NO (Nitric Oxide) Blend (L-Arginine Aspartate, L-Citrulline Malate, Alpha Lipoic Acid, Beetroot Nitrate, Vitamin C, Vitamin E), Carbohydrate Blend (Maltodextrin, Dextrose), Focus and Energy Blend (Beta Alanine, L-Taurine, L-Tyrosine, Caffeine Anhydrous Powder, Vitamin B3, Biotin, Vitamin B12), Creatine Blend (Creatine Monohydrate, Creatine Hydrochloride), Magnesium Phosphate, Sodium Bicarbonate, Flavouring, Sweetener (Sucralose), Natural Colour (Grapeskin Extract Powder in Berry Mix, Vegetable Yellow in Zesty Lemon & Lime, Beta Carotene in Orange).
For endurance training take 5.5g (one scoop) mixed with 100ml water 30 minutes before exercise or race.
For strength and power training take 5.5g-22g (one-four scoops) mixed with 100ml - 400ml water before exercise or competition.
For hydration and performance during exercise add 5.5g - 11g (one-two scoops) to Direct Nutrition Elite Hydrate, and sip during exercise.
£12.99 £18.32 Save 29.0%
Direct Nutrition Elite Hydrate contains an electrolyte and carbohydrate blend designed for rapid hydration, suitable before, during or after exercise.
Maintaining hydration, especially during long periods of exercise, is extremely difficult. Ensuring you stay hydrated is not only necessary for your body to function correctly it is also fundamental for you to stay focused; a 2% loss in hydration equals a 10% loss in performance.
When exercising our bodies lose fluids through perspiration. We not only lose water when we exercise, we also lose important minerals (also known as electrolytes) such as potassium, chloride and sodium.
Direct Nutrition’s Elite Hydration drink mix contains an electrolyte blend that includes these minerals, taking this will enable you to replenish the body's water and electrolyte levels after dehydration caused by exercise.
Nutritional Breakdown |
Per 100g |
Per 13.5g Serving |
Energy kcal |
309 |
42 |
Energy kJ |
1294 |
175 |
Fat |
0.0g |
0.0g |
Of which Saturates |
0.0g |
0.0g |
Monounsaturates |
0.0g |
0.0g |
Polyunsaturates |
0.0g |
0.0g |
Cholesterol (mg) |
0.0mg |
0.0mg |
Carbohydrate |
77.3g |
10.4g |
of which sugars |
4.1g |
0.5g |
Fibre |
0.0g |
0.0g |
Protein |
0.0g |
0.0g |
Salt |
4.5g |
0.6g |
Vitamin & Minerals |
Per 100g |
Per 13.5g Serving |
%NRV per13.5g |
Potassium (mg) |
466.8 |
63.0 |
3% |
Chloride (mg) |
1454.5 |
196.4 |
25% |
Sodium (mg) |
1788.4 |
241.4 |
10% |
Maltodextrin, Acidity regulator (Citric Acid), Electrolyte Blend (Trisodium Citrate, Sodium Chloride, Potassium Chloride), Flavouring, Natural Colour (Vegetable Yellow in Zesty Lemon & Lime, Beta Carotene in Orange and Grapeskin Extract Powder in Berry Mix), Sweetener (Sucralose).
Mix one scoop (13.5g) in 500ml of water.